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THE NORMAL INITIATIVE

The Normal Initiative organizes ecofriendly, artistic, cruelty free and humanitarian activities that will bring positive local festivities.

The Normal Initiative prioritizes collaborations with marginalized communities and people in order to provide opportunities to those that are often forgotten or silenced in our harsh world.

Website : thenormalinitiative.org

The Normal Initiative
ACTIVITIES
The Normal Initiative
THE NORMAL DAY
[ EVENT ]

GOOD VIBES & VEGAN CUISINE
on beautiful sunny days. 
Dance clases, yoga & peace promoting activities

The Normal Initiative
ARTS & CRAFTS MARKET

Local Community Support Market representing marginalized artists and performers

The Normal Initiative
THE NORMAL FEST

Music Festival

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THE NORMAL SPACE

Pop up art exhibits

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THE NORMAL SHOP

Cooperative sales of arts & crafts

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THE NORMAL NIGHT

Multicultural live events promoting diversity and peace-building.

The Normal Initiative
THE NORMAL RETREAT

Sustainably motivated, zero waste, peace building retreats

The Normal Initiative
CATERING SERVICES

Vegan, sustainable and locally sourced. 

Mission

The Normal Initiative was started to promote ethical business norms, healthy philanthropic actions, and nurture marginalized talent. We started in Cyprus, focusing on activities in the divided capital of Nicosia, bringing together people from both Greek and Turkish Cypriot backgrounds in order to nurture peace and creative progress together. Naturally, we began working with contributors from many countries and nationalities which lead the Normal Initiative to grow into a cheerful melting pot. Now, The Normal Events spread a spirit of joy, cultural richness and love of the community, in Cyprus and on European mainland.

We focus on ecofriendly, artistic, cruelty free and humanitarian activities that will bring positive festivities.

We partner with like-minded businesses, freelancers and organizations in order to promote, unite and support those who are making steps in a greater common direction.

We prioritized collaboration with marginalized communities and people in order to provide opportunities to those that are often forgotten or silenced in our harsh world.

To be perfectly candid, we wanted to call ourselves The Good Initiative. But, since we tried to unite philanthropy with business, and work as a fair adventure before being a profit-focused venture, we didn’t know if our initiative would be good from the start. This is why we went for NORMAL instead, because an “OK” level seemed like a promise we could keep. And establishing fairness, sustainability, inclusion and peace as the new Normal seemed to make sense. What we knew was that we would focus on doing things right, and we would focus on being fair and equal, unlike so many businesses we had worked for. We would question the status quo, and define our norms around ethics before profit and growth. To us, it seemed normal to do things right. So to re-establish a norm of kindness, fairness, and inclusion, The Normal Initiative was born.

PARTNERS

IVunited

IVunited

Imagine Cafe

Imagine Cafe

TAKE ACTION

FOR THE NORMAL INITIATIVE

Support the Cause

You wish to donate to the cause? Make sure to specify “THE NORMAL INITIATIVE” in the donation form’s comment section.

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START A CHAPTER

To start a Normal Chapter in your country or city, contact us directly via email

CONTACT

info@ivunited.org

Sponsor / Advertise

You want to sponsor the project’s next production?

SPONSORPHIPS

Constantine Koutsogiannis
c@ivunited.org

Press Coverage

You are a journalist, editor, writer columnist, influencers or content creators?
Help us create pieces of future by sharing our stories, work and missions with the world.

PR CONTACT / IMAGE MANAGEMENT

Domi Sea
d@ivunited.org